So I'm not an escort so I don't know if this business theory applies, but as a former big box retail manager, one of the prime principles for making money in the long hau wasl this.
I would tell my staff to pretend that every customer that walked into our store basically had a sign on them that said, "I'm worth $10,000 of business over the next 10 years". Meaning if we get our customers to keep coming back, and spending $1000 a year, that would be $10,000 for every customer over the next decade which translated into big numbers.
I think finding the sweet spot of being affordable for a broad client base, and keeping them coming back because of a great experience would be my strategy for an over all long term financial gain. Not saying the rates need to be super cheap, but again finding the sweet spot that works for you is the key.
The best example I can give, is myself. I'm pretty much priced out the market now but going back a few years, my budget was $200 an hour and even that was tight but that was my budget. I'm only looking for one SP as like to just stick with one and be a regular. I just couldn't afford or risk trying one SP out at a rate of $300-$350 an hour. Way past my budget and certainly past my budget in hopes of being a regular. Even $250 was to high for me but I digress. Now...lets say there was an SP that had a rate of $200 that was within my budget, so I give her a shot and have a great experience. Now I'm going to book you between 12-16 times a year. (once or twice a month) Your going to make between $2,400-$3,200 a year from me for spending 12-16 hours the entire year with me. For not even spending one full day with me, you'll make up to $3,200. Not bad if you ask me. I lasted 17 years with my last provider and it was her that ended it, otherwise I would still be seeing her.
Again, I don't know what math works for you and what's worth your time, how in demand you are, etc....but I often feel many SP's are short sighted when it comes the best way to earn money in the long run. Many are all about the quick buck. I also always felt that if an SP, had enough regulars that she was super comfortable with, it might not be as lucrative but maybe they would be more happy because every client they saw, they enjoyed their company as well and knew what to expect as opposed to constantly having to worry about new clients they might not vibe with. Like my SP I previously mentioned, the last 7 years I saw her, she was basically out of the business. She kept her 10 regular clients that she liked and vibed with, and that was it. Still making great money off us 10 regulars. She would even make comments like "sometimes this isn't even like work" because she felt like she was hanging with a friend and getting paid for it.
Anyway, just some food for thought.
