I'm afraid you're not getting the picture. You're just pointing out that an iPad is becoming the device which is replacing PAPER. So instead of a doctor taking out his pen and completing a form in triplicate, he's now going to his iPad and ticking a box? You're using something like that to say that Microsoft is doomed because an iPad is easier, sexier to carry around than a binder, a pad of paper and a couple of coloured pens?As usual, your wrong...
First:
IDG: 91% of business pros use iPad to get things done as workers ditch notebooks
Source: IDG
......
http://www.idgconnect.com/download/8007/ipad-business-survey-2012?source=connect
Second:
Ipad adoption by doctors is soaring and reportedly 62% of U.S. doctors use one for professional purposes.
http://www.themedicalbag.com/techtip/ipad-use-for-physicians
And so on:
As of April 2012, 94 percent of the Fortune 500 and 70 percent of the Global 500 were either deploying or testing it. Driving that trend: A steady increase in useful business apps and the so-called “consumerization of IT,” which sees the rank and file acclimatizing enterprise to consumer devices.
http://allthingsd.com/20120719/buyers-of-latest-ipad-more-likely-to-use-it-for-business/
I used to have to documents my system changes using preprinted forms, a 3 ring binder, an IBM Selectric Typerwriter and some whiteout for mistakes. Then I moved on to an IBM Document writer. Now I use Word for Windows and Outlook for email, storing my documentation electronically in Sharepoint. Tell me, where does that form the doctor is looking at come from? Who transfered the data from that file folder in his filing cabinet behind the reception desk? An iPad is just a tool used by consumers to get at the finished product, and that product can be a magazine, a report, a presentation or a movie. All Apple has done, and I give them full credit for this, is to identify a market and come up with a slick, easy to use, end user device for people to use instead of carrying around a 3 ring binder, overhead projector slides, etc.
That's what happens, technology improves and opens the door for more inovation. Now Microsoft is taking a kick at the can with Windows 8, and Slate (forget about the version out now, its like the IBM PC Jr of the 1980's). What you will find is that going forward major companies will adopt on a limited basis Slates becuase of the underlying enterprise support they've already built, but it's going to take time. Most banks and governments are IBM/Microsoft clients and that's not going to change. My laptop uses Windows XP becaue of the cost and expense (labour) of certifying all of our applications to function under Vista, 7 and now 8. If you think a bank that has a hard time to justify moving from Windows XP to Vista/7/8 will toss everything out and port to Apple because some talking head wants to have an iMac at his or her desk, your crazy. Will they look at giving account managers an iPad to go out on sales calls, sure. But that same person is going to have to sign on to a WINTEL based laptop to get at any coroprate applications behind our firewalls.