After Texas and Oklahoma agreed to leave for the SEC, it shook up college sports and destroyed the Big 12. The SEC has better TV networks deals $$$$$, and TX, OK didn't want to left out. Winning the National title is secondary to bringing in tons of cash year after year.Big Ten grabs Oregon, Washington; Big 12 completes Pac-12 raid with Arizona, Arizona State and Utah
The Big 12 is adding Arizona, Arizona State and Utah as members next year, completing its raid of the Pac-12.apnews.com
When USC and UCLA saw that and what the PAC 12 was offering as TV deals, such as Apple TV, they were looking to bolt as well. The B1G(big 10) was offering almost double what the PAC 12 could offer.
Once the other top teams/schools in the PAC 12 realized they can't stop USC & UCLA from leaving. Oregon and Washington said, well if you can't beat them, might as well join them and rake in a lot more money. The PAC 12 is basically dead now.
Of course this all being driven by the networks and the networks want good match-ups to sell to the viewer. For example, Mich vs UCLA or Ohio St. vs USC is a much better TV ratings getter, than Mich vs Indiana or Ohio St. vs Illinois. I am a Mich fan(Go Blue) and follow B1G football, so I would watch Mich play anybody, but TV networks wants the biggest mass audience it can get. Which means more ad money they can sell, and more money they give these schools.
I do feel sorry for the other sports, imagine UCLA Women's Volleyball having to travel to Rutgers for a Tuesday night game. They are going to have to work something out for the other sports,
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