Retro Question

[Kenwoody]

Does anybody remember a squeezable cheese product from the 70's that came in a tube, that looked like a tube of liverwurst, and had a hole in the middle that you squeezed out a stream of cheese? It's killing us that we can't remember what it is called.

 

[lickrolaine]

can only think of cheese whiz,

http://www.kraft.com/100/innovations/kraftcheese.html

The first extension of the Kraft cheese brand line came with the birth of Velveeta pasteurized process cheese food in the late 1920s. Its "meltability" made the product one of the country's No. 1 cooking cheeses. To meet a variety of consumer needs, Kraft further expanded its cheese offerings in the 1950s to include an all-purpose cheese sauce known as Cheez Whiz, which could be used in more than 1,000 different ways. Years later a microwavable Cheez Whiz, as well as Cheez Whiz Light and squeezable Cheez Whiz entered the market to meet the growing needs of consumers looking for convenient items to complement their cooking.

 

[zzap]

My mom use to buy it in the 1970’s when I was a kid… we loved that stuff!.. I know what you’re talking about. It had a cap in the center of the tube and it came out of a star shaped hole. We called it Squeezy-Cheezy

 

[GlavaMan]

I remember some stuff called EZ Cheeze but I think it came in a can.

 

[Tuggy]

It was definately called Squeeze Cheese...I remember it well.