‘Reeks of betrayal,’ Canadians are reacting to altered LCBO wine labels that mock Wayne Gretzky for his affiliation with Trump - NOW Toronto
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Photos of altered LCBO labels on Wayne Gretzky’s wines that mock the Canadian former NHL star are receiving some laughs from Canadians online.
The scathing labels emerged on Reddit late Monday night, where four separate Wayne Gretzky Estate wine descriptions were altered to poke fun at the hockey player, who has recently faced backlash for his ties to U.S. President Donald Trump.
The poster claims that the signage was seen at an LCBO in Toronto, but did not disclose the exact location.
“This mediocre Ontario Chardonnay reeks of betrayal. Expect hints of moral rot, fermented in the casks of vast wealth”, one description reads, adding flavour notes of “acrid and treasony.”
Another describes Gretzky’s bottle of Cabernet Merlot as “weak as its name sake’s moral fibre,” with notes of “sad and two-faced.”
The Baco Noir label was changed to say it features a “hint of garbage bag,” while the Pinot Grigio reads that “Terry Fox would not have used this swill to put out a fire.”
The mock descriptions also include wine pairings: variations of raccoon meat, prepared either boiled, roasted or barbecued. Additionally, the labels list its origin location as USA, but according to Wayne Gretzky Estate, all wines are produced in Niagara-on-the-Lake.
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Photos of altered LCBO labels on Wayne Gretzky’s wines that mock the Canadian former NHL star are receiving some laughs from Canadians online.
The scathing labels emerged on Reddit late Monday night, where four separate Wayne Gretzky Estate wine descriptions were altered to poke fun at the hockey player, who has recently faced backlash for his ties to U.S. President Donald Trump.
The poster claims that the signage was seen at an LCBO in Toronto, but did not disclose the exact location.
“This mediocre Ontario Chardonnay reeks of betrayal. Expect hints of moral rot, fermented in the casks of vast wealth”, one description reads, adding flavour notes of “acrid and treasony.”
Another describes Gretzky’s bottle of Cabernet Merlot as “weak as its name sake’s moral fibre,” with notes of “sad and two-faced.”
The Baco Noir label was changed to say it features a “hint of garbage bag,” while the Pinot Grigio reads that “Terry Fox would not have used this swill to put out a fire.”
The mock descriptions also include wine pairings: variations of raccoon meat, prepared either boiled, roasted or barbecued. Additionally, the labels list its origin location as USA, but according to Wayne Gretzky Estate, all wines are produced in Niagara-on-the-Lake.
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