This kind of reminds me of when I worked at Canadian tire, the advertising director brings up the new poster advertising CTC's rust proofing program. The car featured on it was a fiero. A car with a plastic body and aluminum frame. I pointed this out to him and you shoulda seen how red his face when (they'd printed 10,000 of them lol).
This also reminds me of the pontiac vibe. Didn't anyone at any time say: ummm a vibe is a short form for a sex toy...do we REALLY want to name a car after a sex toy?