http://www.businessweek.com/magazine/content/11_15/b4223041200216.htm
Some open platform. Some choice. So, freetards, how does it feel to be hoodwinked by Google?
Playtime is over in Android Land. Over the last couple of months Google (GOOG) has reached out to the major carriers and device makers backing its mobile operating system with a message: There will be no more willy-nilly tweaks to the software. No more partnerships formed outside of Google's purview. From now on, companies hoping to receive early access to Google's most up-to-date software will need approval of their plans. And they will seek that approval from Andy Rubin, the head of Google's Android group.
This is the new reality described by about a dozen executives working at key companies in the Android ecosystem. Some of those affected include LG, Toshiba, Samsung, and even Facebook, which has been trying to develop an Android device. There have been enough run-ins to trigger complaints with the Justice Dept., according to a person familiar with the matter. The Google that once welcomed all comers to help get its mobile software off the ground has become far more discriminating—especially for companies that want to include Google services such as search and maps on their hardware. Google also gives chip and device makers that abide by its rules a head start in bringing Android products to market, according to the executives.
Talk about bait and switch. Google touted Android as open until they achieved enough mass. Now they've got all those OEMs and manufacturers locked in, they're cracking the whip.Over the past few months, according to several people familiar with the matter, Google has been demanding that Android licensees abide by "non-fragmentation clauses" that give Google the final say on how they can tweak the Android code—to make new interfaces and add services—and in some cases whom they can partner with. Google's Rubin says that such clauses have always been part of the Android license, but people interviewed for this story say that Google has recently tightened its policies. Facebook, for example, has been working to fashion its own variant of Android for smartphones. Executives at the social network are unhappy that Google gets to review Facebook's tweaks to Android, say two people who weren't comfortable being named talking about the business. Google has also tried to hold up the release of Verizon (VZ) Android devices that make use of Microsoft's (MSFT) rival Bing search engine, according to two people familiar with the discussions.
Some open platform. Some choice. So, freetards, how does it feel to be hoodwinked by Google?