I dont even use Google anymore - so anyone whohas busted a gut to get to the top of Google is now wasting their time. But its all fair - for years Google was okay but now its all advertising - pretty much every link is some kind of ad. I get that its how we all make money on side hustles - but its got to the point that its not worth going on Google. Even the useful websites are full of ads. So yeah screw Google.
Instead I just go an an AI - I usually use Claude or ChatGPT and ask it for what I need - it goes out there - sees whats available - looks on rediit and other sites for advice and reviews on all the options then comes back to me with a summary of options. Its so much easier and I never have to spend an hour searching. I need to trouble shoot my x-box or find out whay my computer is acting weird I just ask AI and it'll help me troubleshoot - no crawling through multiple sites wasting my time in frustration.
The only time I ever use a search engine - I use DuckDuckGo and then I click on the Search Assist which gives me an AI summary of what I need to know.
Bye bye SEO and Google Ads.... so long farewell....