Got another call from the marketers at Rogers Co. Still trying to get me with the digital upgrade program but this offer is different (or so it appears). Here's the gist of the offer:
IF you are a ViP member (offer only for ViP members) - (I am). They are offering the digital box for 4.50$/month. They claim no additional rental fees or charges. I hounded them on this point and they guaranteed - I will not be charged a rental fee for the box apart from the $4.50 and there is no obligation to subscribe to the additional channels.
When I pressed the point they admitted that Rogers game plan is to have all subscribers on digital ASAP and I suspect they will offer whatever they have to to acheive this. Reading between the lines I think Rogers analog service is going to be phased out. They guarantee better picture quality but I think the real reasons are 3 fold:
-> Rogers can easily put 100x the number of subscribers on the same backbone as they have now with no degradation if all are digital (analog takes a lot more bandwidth).
-> They can control your services a lot more easily. Big Brother. I know lots of people (well - a handful anyway) that have circumvented the filter taps on their analog service for full service while paying only for Tier 1. This isn't going to happen with Digital Service where every box is tracked and if you don't pay for it - you don't get it. Plus they can really push pay-per-view which anyone with analog only is out of the loop on.
-> HDTV switchover is coming and analog service isn't suited for it.
I suspect as time goes on resisting digital service will become impossible.
Thoughts ?
IF you are a ViP member (offer only for ViP members) - (I am). They are offering the digital box for 4.50$/month. They claim no additional rental fees or charges. I hounded them on this point and they guaranteed - I will not be charged a rental fee for the box apart from the $4.50 and there is no obligation to subscribe to the additional channels.
When I pressed the point they admitted that Rogers game plan is to have all subscribers on digital ASAP and I suspect they will offer whatever they have to to acheive this. Reading between the lines I think Rogers analog service is going to be phased out. They guarantee better picture quality but I think the real reasons are 3 fold:
-> Rogers can easily put 100x the number of subscribers on the same backbone as they have now with no degradation if all are digital (analog takes a lot more bandwidth).
-> They can control your services a lot more easily. Big Brother. I know lots of people (well - a handful anyway) that have circumvented the filter taps on their analog service for full service while paying only for Tier 1. This isn't going to happen with Digital Service where every box is tracked and if you don't pay for it - you don't get it. Plus they can really push pay-per-view which anyone with analog only is out of the loop on.
-> HDTV switchover is coming and analog service isn't suited for it.
I suspect as time goes on resisting digital service will become impossible.
Thoughts ?