My rant for the day.....

[tboy]

Am I the only one that finds the new coors light colour changing labels just a LITTLE stupid?

I mean, if you haven't heard of them, the mountains supposedly change to blue when the beer is cold....like touching the bottle with your hand isn't good enough?

BTW: what the hell is "cold tasting" anyways? I thought cold was a temperature not a flavour.....

Me thinks coors is losing market share and has to think up lame ass gimmicks like this......

 

[johnnyone1]

It's called "marketing".

 

[Terminator2000]

what I haven't figured out is - how come they haven't put naked girls or porn on that labels - yet.

 

[OnTheWayOut]

Suppose you don't have much room in the fridge. You put 12 cans of Coors in and later on you get company. You drink some beer and realize you need to put more in to get cold, as your company CAN taste cold, even if you can't.

You're too stupid to slide something over to separate the warm cans from the cold and you get confused. You burnt your hands earlier trying to heat water while attempting to show your friends how the mountains change colour, so you can't feel if they're cold. These cans are made for you, the congenial host(ess) so you can tell which are the cold cans.

Dumb down marketing for those of us with friends who can actually taste cold ..... and forget where they put the warm ones!

 

[roostie]

Wondering if the label will work on my dear wife after I forgot to take out the garbage. Might be a good early-warning system, ya think??

 

[steel24]

Any gimmick to avoid talking about taste, which it has none.

It's best Coors light stay away from the taste aspect of their beer.
If it wasn't for their marketing, nobody would drink that pissbeer.

 

[james t kirk]

Good thing I don't drink beer.

 

[skidor]

coor light sucks anyway ! IMO

Nothing but carbonated flavoured water....lol

 

[papasmerf]

Coor Ligh, for when you just don't want a beer.

 

[blueman]

Perhaps the poor taste of Coors Light has finally caught up to them. Now they are attempting to lure new drinkers with gimmicks . . . and guess what . . . they will get some.

 

[steel24]

hmm....let's see... I can choose a Creemore or a Guiness, wait... what's that ?.. the mountain turns blue on this one.... Coors light for me!

 

[Moraff]

Am I the only one that finds the new coors light colour changing labels just a LITTLE stupid?

I mean, if you haven't heard of them, the mountains supposedly change to blue when the beer is cold....like touching the bottle with your hand isn't good enough?

BTW: what the hell is "cold tasting" anyways? I thought cold was a temperature not a flavour.....

Me thinks coors is losing market share and has to think up lame ass gimmicks like this......

The colder the beer the less flavour you can taste. Obviously they know their beer tastes..... poor.... and they have developed a way for you to ensure that your beer is cold enough to mask the taste.

 

[tboy]

The colder the beer the less flavour you can taste. Obviously they know their beer tastes..... poor.... and they have developed a way for you to ensure that your beer is cold enough to mask the taste.

LOL good one......

Speaking of cold beer, did anyone catch that episode of mythbusters on what is the fastest way to chill out a beer?

 

[Moraff]

LOL good one......

Speaking of cold beer, did anyone catch that episode of mythbusters on what is the fastest way to chill out a beer?

yup, I like that show