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Hockey Night in Canada to no longer air on CBC

onomatopoeia

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Tradition gone: 'Hockey Night in Canada' NHL broadcasts won't return to CBC next fall


"In a separate statement, the CBC said it plans to launch a new Saturday night prime-time show that will "highlight Canada's athletes as they compete at home and around the world."


Specifics on the programming for the time-slot weren't available, but the network plans to showcase the upcoming Commonwealth Games, women's professional leagues and more than 20 major world championships
.".

I'm sure that rural pensioners who watch a TV with rabbit ears are going to stay up past 9 PM to watch women's professional league sports.
 
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glamphotographer

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Well, Rogers bought the right to broadcast NHL games, they are now going to price gouge, cable and streaming, no more free Saturday night hockey games on TV. And Pee Pee is salivating at the prospect of CBC being gone for good. HNIC is their number one ratings program.
 
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onomatopoeia

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Well, well, well.

CBC's Hockey Night in Canada to return with Professional Women's Hockey League games
Who wants to watch female doctors, lawyers and accountants play hockey? I could foresee a larger male audience if the league was for the kind of 'Pros ' who advertise on this board.
 
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Valcazar

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Who wants to watch female doctors, lawyers and accountants play hockey? I could foresee a larger male audience if the league was for the kind of 'Pros ' who advertise on this board.
I have season tickets.
Great atmosphere, fun games, way better price than the Habs.
 

maurice93

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Give the ridiculous amounts that Rogers is paying for its national NHL contracts, I'm not sure if I want a funded broadcaster involved in the NHL game.

Not sure if they will recover there costs with ad revenue from the PWHL, but the risk of significant loss is inherently much lower.
 

onomatopoeia

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Jul 3, 2020
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Cabbagetown
Well, well, well.

CBC's Hockey Night in Canada to return with Professional Women's Hockey League games
Who wants to watch female doctors, lawyers and accountants play hockey? I could foresee a larger male audience if the league was for the kind of 'Pros ' who advertise on this board.

I have season tickets.
Great atmosphere, fun games, way better price than the Habs.
@Valcazar: You misunderstood my reply. (See bold formatting in the text version of your link from the first quote in this post).

I was riffing on how Professional Women's hockey would differ from Women's Professional hockey.

One would not necessarily expect Professional Women, (ie: women with highly skilled 'white collar' vocations), to also excel in ice hockey as a side gig to the extent that their games would warrant National television coverage.
 
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onomatopoeia

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Jul 3, 2020
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I have season tickets.
Great atmosphere, fun games, way better price than the Habs.
I don't doubt that watching a reasonably priced sporting event live between reasonably matched teams is an excellent entertainment option, but the quoted post is intentionally off topic. This thread is about televised sports.

Imagine that it's Saturday night, one is at home, and one's only spectator entertainment source is television. The television only receives two stations. The choice is between watching men play in an NHL game, or watching women play in a PWHL game. A large majority of the viewing audience would be male, if only because most women would likely choose a different activity than watching a hockey game, (reading, talking on the telephone, sewing, knitting, cleaning the cat box, etc.).

Given those two television viewing options, which percentage of the total viewing audience would chose to watch the PWHL game? I'm guessing perhaps 5%.

This isn't a question about the merits of women's professional sports. It's entirely about market share for counter-programming. The number of viewers who would tune in to watch Women's hockey during the Olympics is irrelevant. Millions of people watch swimming races during the Olympics on television. Hundreds of people watch swimming races on television between Olympiads.
 
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